Marketing Officer

Responsible with the creation of marketing strategies and promotions that would complement LEASING, and contribute to overall growth and presentation of the company. Innovates approaches and creates relevant materials, events and programs. Specific programs must be in-line with the standard procedures, of conceptualization, budgeting, ROI, approval and implementation.

1.1. PROMOTIONS AND EXECUTIONS1.1.1. Retail Promotions and Sales1.1.2. Tenant’s Promotion1.1.3. Expansion and Innovation1.1.3.1. Building Expansion – to create marketing strategies that would further promote the development of the building1.1.3.2. Make connection and strengthen marketing image1.1.3.3. Update on latest events1.1.3.4. New leasing materials and kits1.1.3.5. Update of website on the expansion site 3.3 CAMPAIGNS3.3.1. Advertising - media, television, newspaper, fliers, radio, social media and internet 3.4. (BUILD) CONNECTION AND NETWORK3.4.1. List of all the sponsors and business partners3.4.2. Maintain and establish positive rapport with clientele and sponsors3.4.3. Requisitions, honorariums, and compliments 3.5. MONITORING AND UPDATES3.5.1. Website3.5.2. Social Media3.5.3. Implementation and up-to-date execution of various planned events and activities 3.6. DOCUMENTATION3.6.1. Identification of specific “items” that has direct monetary benefits to tenancy. (E.g. percentage sales, “impulsive buying,” strategic “repositioning” of sales, zoning, marketing collaterals, et.al.)3.6.2. Updates of applicable provisions in the contract of lease based on the nature of business of the tenant 3.7. SUPPLEMENTAL WORKS TO LEASING3.7.1. Market Available Spaces3.7.2. Zoning - contribute inputs and ideas mostly effective to complement existing operations of leasing and occupancy3.7.3. Identify and put into process all strategic approaches and specific strengths of the company and update the existing “Marketing Structure”3.7.4. Knowledge of provisions and stipulations of the contract of lease for considerations of projects and marketing plans to be implemented. Note: examples of which, see item “No F. Documentation.”